Business Strategy

Course Code
STRATEGY 290

Hours
1.5 hours
Type
Core
Offered
Prerequisites
BA 200

Business Strategy --- This course introduces fundamental issues in the design of business-level strategy. Major topics covered in the course include the analysis of industry structure, the strategic analysis of firm capabilities, analysis of the activity system for cost and differentiation advantage, and the sources and sustainability of competitive advantage. The course provides the foundation for more advanced strategy topics, including competitive dynamics and corporate-level strategy, as well ad dynamic capabilities strategies for growth, global strategy, and strategy execution.