Andrea Morrow

Lecturer of Business Communication
Director of Writing Programs

Education
MA University of Michigan 1989
Biography

As Director of Writing Programs at the Ross School of Business, Andrea Morrow oversees the assessment of MBA written and spoken communication across several programs, supervises a staff of professional writing consultants, and works with other faculty to integrate writing standards and research into the curriculum.  She has been involved in the Writing Assessment Program at Ross since its inception, as an evaluator, consultant, and team leader.  She worked with the previous head of the Writing Program to develop a set of task-based assessment criteria and a portfolio assessment program for BBA students. A long-time member of the BCOM group at Ross, she has taught a variety of graduate and undergraduate courses, led workshops for undergraduate and graduate programs, and advised MAP teams in the FTMBA and PTMBA programs. 

 

Prior to joining the Ross faculty, Andrea served as Director of Operations for Non-Profit Enterprise at Work, an Ann Arbor non-profit corporation providing shared office space, collective purchasing, and managerial training to other non-profits.  Her role there included oversight of a commercial building with over 20 non-profit tenants, financial management, donor development, and event planning.  Andrea consults with non-profit and for-profit businesses on communication issues ranging from securing venture capital to designing promotional and internal documents.  She received her Master of Arts degree in English Language (Linguistics) from the University of Michigan and her Master of Divinity from Ecumenical Theological Seminary.  Her research interests include use of new technologies in writing instruction and business communication, as well as the impact of language on identity and community.