Having grown up in New Jersey, gone to undergrad in Boston, and been in New York for the last 5 years, I have lived nearly my entire life on the East Coast prior to moving to Ann Arbor. Most recently, I worked in performance marketing, primarily focused on large retail clients and developing their channel strategy and deepening customer journeys through the digital ecosystem. For me, looking at schools outside of cities was important as I felt I could develop stronger ties with the community and because everyone would be just as invested as I hoped to be. Going through the application process in an entirely remote environment, I was immediately drawn to Ross as the authenticity of the student body stood out even through Zoom. Coupled with the opportunities centered around action-based learning and programs to hone my leadership skills, the decision was a no-brainer. Please reach out to chat about moving to the Midwest, my experience so far, or anything and everything that Ross has to offer. Go Blue!