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Course Name Numbersort desc Term Credit Hrs
Advanced Business French BA 415 Winter 18 3 hours
Advanced Business French --- This course, taught in French, targets undergraduates and graduates with an interest in International Business and Trade.
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Global Practicum: Study Abroad BA 425 Winter 18 +2 3 hours
Global Practicum: Study Abroad --- This course is a semester-long course focused on a given business theme, industry, or issue, and includes fieldwork away from the UM campus over spring break.
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Winter 19
Winter 20
Base of the Pyramid: Business Innovation and Social Impact BA 445 Fall 18 +2 3 hours
Base of the Pyramid: Business Innovation and Social Impact --- Business can, and indeed must, play a greater role in responding to society's grand challenges.
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Fall 19
Fall 20
Capstone MAP BA 453 Winter 18 +2 3 hours
Capstone MAP (Multidisciplinary Action Projects) --- This course provides students with an opportunity to develop personal capabilities, professional competencies, collaboration skills, and business a
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Winter 19
Winter 20
Doing Business in German BA 499 Winter 18 +2 3 hours
Doing Business in German --- This course introduces students to the language of German business and gives them insight into Germany's place in the global economy.
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Winter 19
Winter 20
Positive Communication BCOM 430 Fall 18 +2 3 hours
Positive Communication --- The goal of this course is to improve students' effectiveness as leaders, managers, and team members by introducing frameworks for understanding how positive communicative b
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Fall 19
Fall 20
New Product and Innovation Management ES 425 Winter 18 +2 3 hours
New Product and Innovation Management --- This course is designed to focus on the new product development process which is key to the success of any organization.
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Winter 19
Winter 20
Capital Markets and Investment Strategy FIN 408 Winter 18 (A) +2 1.5 hours
Capital Markets and Investment Strategy --- Capital Markets and Investment Strategies is a course that covers the fundamentals of making sound investment decisions using modern finance theory.
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Winter 19 (A)
Winter 20 (A)
Fixed Income Securities FIN 409 Winter 18 (B) +2 1.5 hours
Fixed Income Securities and Markets --- This course provides a comprehensive overview of the essentials of fixed income securities.
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Winter 19 (B)
Winter 20 (B)
International Finance Management I FIN 412 Fall 18 (A) +2 1.5 hours
International Finance Management I --- The purpose of the International Financial Management sequence at the Ross School of Business is to provide the conceptual and analytical framework required for
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Fall 19 (A)
Fall 20 (A)
International Finance Management II FIN 414 Fall 18 (B) +2 1.5 hours
International Finance Management II --- The purpose of the International Financial Management sequence at the Ross School of Business is to provide the analytical framework required for understanding
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Fall 19 (B)
Fall 20 (B)
Corporate Investment Decisions FIN 415 Fall 18 +2 3 hours
Corporate Investment Decisions --- This course focuses on analysis of corporate investment decisions.
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Fall 19
Fall 20
Behavioral Finance FIN 422 Winter 19 +1 3 hours
Behavioral Finance --- This course will survey developments in behavioral finance.
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Winter 20
Entrepreneurial Finance FIN 425 Winter 18 +2 3 hours
Entrepreneurial Finance --- This course is open to all BBA students and presents the fundamentals of venture capital and private equity finance.
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Winter 19
Winter 20
Financial Trading FIN 440 Winter 19 (B) +1 1.5 hours
Financial Trading --- This course is about how people trade in financial trading and how markets function.
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Winter 20 (B)
Real Estate Development in Practice FIN 463 Fall 19 +2 3 hours
Real Estate Development in Practice --- This course aims to provide students the ability to confidently evaluate and plan a real estate development project.
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Fall 20
Winter 19 (B)
Real Estate Finance and Investments FIN 466 Winter 18 +2 3 hours
Real Estate Finance and Investments --- This course offers an introduction to real estate investment and financing issues, and begins the development of concepts and techniques for structuring real es
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Winter 19
Winter 20
Options and Futures in Financial Decision Making FIN 480 Winter 18 +2 3 hours
Options and Futures in Financial Decision Making --- This course addresses financial derivatives, which are some of the most important securities financial professionals need to understand.
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Winter 19
Winter 20
Brand Management MKT 403 Fall 20 (A) 1.5 hours
Brand Management --- This BBA elective covers the essentials of brand management via a framework that leads to "brand equity".
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Pricing Analytics and Strategy MKT 408 Fall 20 3 hours
Pricing Analytics and Strategy --- The 4 Ps of the marketing mix are - (1) the product, (2) its promotion, (3) its distribution, and (4) its pricing.
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Social Media Marketing MKT 409 Fall 18 +5 3 hours
Social Media Marketing --- Social media technologies are continuously transforming the way in which consumers interact with each other and firms.
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Fall 19
Fall 20
Winter 18
Winter 19
Winter 20
Advertising Management MKT 411 Fall 18 +2 1.5 hours
Advertising Management --- This course covers the management of a firm's advertising effort (with some coverage of related topics like direct marketing, public relations, and sales promotions).
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Fall 19
Fall 20 (B)
Marketing Analytics MKT 418 Fall 18 +2 3 hours
Marketing Research and Analytics: Linking Data to Businss Decisions --- This course focuses on managing the marketing research process, which provides information as an input to marketing decision-ma
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Fall 19
Fall 20
Advertising Practicum MKT 424 Winter 19 +1 3 hours
Advertising Practicum --- In this action-based learning course, students will assume the different functions which make up a typical adverting agency -- accounts, strategy, creative, etc.
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Winter 20
New Product & Innovation Management MKT 425 Winter 18 +2 3 hours
New Product and Innovation Management --- This course is designed to focus on the new product development process which is key to the success of any organization.
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Winter 19
Winter 20

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