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Course Namesort desc Number Term Credit Hrs
Designing Persuasive Communication MKT 407 Winter 21 +1 3 hours
Designing Persuasive Communication --- This multidisciplinary seminar covers topics such as the principles of persuasion, persuasion strategy (campaign planning and research); persuasion tactics (copy
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Winter 22
Developing Global Competency BA 319 Fall 20 (B) +2 .5 - 1.5 hours
Developing Global Competency --- This course is required for all students studying abroad with the Ross Global Exchange program.
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Fall 21 (B)
Winter 22
Digital Analytics MKT 323 Winter 21 (B) +1 1.5 hours
Digital Analytics --- The media (non-creative) discipline of advertising has been completely transformed in the data rich digital era of the past decade.
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Winter 22 (B)
Digital Marketing MKT 322 Winter 21 (A) +1 1.5 hours
Digital Marketing --- Technology has significantly transformed marketing. The last several years have seen an explosion of digital options to engage consumers and attract client marketing budgets.
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Winter 22 (A)
Doing Business in German BA 499 Winter 21 +1 3 hours
Doing Business in German --- This course introduces students to the language of German business and gives them insight into Germany's place in the global economy.
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Winter 22
Effective Business Presentations BCOM 369 Fall 20 +3 3 hours
Effective Business Presentations --- This advanced course in business communications builds upon previous business communication core courses by teaching the conceptual foundations behind effective de
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Fall 21
Winter 21
Winter 22
Entrepreneurial Finance FIN 425 Winter 21 +1 3 hours
Entrepreneurial Finance --- This course is open to all BBA students and presents the fundamentals of venture capital and private equity finance.
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Winter 22
Entrepreneurial Management ES 395 Fall 20 +3 3 hours
Entrepreneurial Management --- Entrepreneurship is about overcoming ambiguity, risk and failure, embracing it, and learning from it.
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Fall 21
Winter 21
Winter 22
Equity Analytics STRATEGY 415 Winter 22 (A) 1.5 hours
Equity Analytics --- Greater sensitivity to societal inequality, combined with an increasingly diverse workforce, has led many organizations to review their business practices for disparities in oppor
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Family Business ES 427 Fall 20 (B) 1.5 hours
Continuing a Legacy: Leading a Family Business --- This course explores the strategic, operating, financial, legal, family, career and business issues found in family-owned and managed companies or p
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Federal Taxation and Managerial Decisions ACC 317 Fall 20 +1 3 hours
Federal Taxation and Managerial Decisions --- The goal of this course is to develop the ability to recognize and understand tax issues in both the personal and business worlds.
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Fall 21
Finance for Societal Good ES 444 Fall 20 (B) 3 hours
Finance for Societal Good --- This course is about doing good with money.
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Financial Accounting ACC 300 Fall 20 +3 3 hours
Financial Accounting --- Financial Accounting provides students with their first exposure to what is essentially the language of business.
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Fall 21
Spring/Summer 20
Spring/Summer 21
Financial Management FIN 300 Fall 20 +3 3 hours
Financial Management --- Financial Management. An introduction to the issues, theory, and methodology that comprise a framework for rational decision-making by financial managers.
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Fall 21
Winter 21
Winter 22
Financial Modeling FIN 475 Winter 21 (B) +1 1.5 hours
Financial Modeling --- This course aims at establishing a practical bridge between financial theories and real-world problems for professionals in investment banking, private equity and investment man
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Winter 22 (B)
Financial Trading FIN 440 Winter 21 (B) +1 1.5 hours
Financial Trading --- This course is about how people trade in financial trading and how markets function.
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Winter 22 (B)
Financing Research Commercialization FIN 329 Fall 20 +1 3 hours
Financing Research Commercialization --- This course is a practicum, offering an opportunity to apply collective team work of a student/mentor alliance to building a launch pad for a technology-based
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Fall 21
Financing Research Commercialization ES 329 Fall 20 +1 3 hours
Financing Research Commercialization --- This course is a practicum, offering an opportunity to apply collective team work of a student/mentor alliance to building a launch pad for a technology-based
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Fall 21
FinTech Innovations FIN 428 Winter 21 +1 3 hours
FinTech: Blockchain, Cryptocurrencies, and Other Technology Innovations In and Out of Finance --- This course introduces students to the most cutting edge FinTech topics including mobile payments, blo
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Winter 22
FinTech: Blockchain, Cryptocurrencies, and Other Technology Innovations TO 428 Winter 21 +1 3 hours
FinTech: Blockchain, Cryptocurrencies, and Other Technology Innovations In and Out of Finance --- This course introduces students to the most cutting edge FinTech topics including mobile payments, blo
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Winter 22
Fixed Income Securities FIN 409 Winter 21 (B) +1 1.5 hours
Fixed Income Securities and Markets --- This course provides a comprehensive overview of the essentials of fixed income securities.
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Winter 22 (B)
Fundamentals of Sales Management MKT 310 Fall 20 +5 3 hours
Fundamentals of Sales Management --- Nearly $1 trillion is spent every year on the selling function. Every senior management team must deliver its revenue and profit numbers.
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Fall 21
Spring/Summer 20
Spring/Summer 21
Winter 21
Winter 22
Global Immersion: Study Abroad STRATEGY 320 Winter 22 (B) 1.5 - 3 hours
Global Immersion: Study Abroad --- This course offers one or more short-term study abroad opportunities for BBA and UM undergrad students during the fall, winter, spring, or summer terms.
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Global Immersion: Study Abroad BUSABRD 320 Winter 22 (B) 1.5 - 3 hours
Global Immersion: Study Abroad --- This course offers one or more short-term study abroad opportunities for BBA and UM undergrad students during the fall, winter, spring, or summer terms.
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Global Practicum: Study Abroad BUSABRD 425 Winter 21 +1 3 hours
Global Practicum: Study Abroad --- This course is a semester-long course focused on a given business theme, industry, or issue, and includes fieldwork away from the UM campus over spring break.
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Winter 22

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