Shahnaz Broucek

Shahnaz Broucek

  • UM (non-Ross) faculty/lecturer/GSI teaching Ross class
  • MBA University of Michigan 2011

Contact Information

(734) 764-4551

Shahnaz currently serves as a Lecturer for the following courses:  WMBA510 MAP, WMBA605 Coaching and Mentoring in Organizations, BCOM 524 Persuasive Management Communication and BCOM250 Introduction to Business Communication.

Shahnaz was awarded a University of Michigan’s Provost Teaching Innovation Prize for Coaching Freshmen at Scale (2018).  She designed and led the First Year Experience Peer Coaching Program at Ross, with over 100 peer coaches.  Shahnaz coaches EMBA students individually and in their self-managed teams on leadership development related competencies and high performing team best practices. She created, launched and runs the PTMBA Leadership Coaching Program, which has been expanded to include the OMBA program in 2021. In addition, she coaches leaders and teams through Executive Education and in her private coaching business, OptimizeU Partners, where her clients have included PricewaterhouseCoopers, Medtronic, WK Kellogg Foundation, FordDirect, Cox Automotive, Adient and Forgotten Harvest, among others.

Shahnaz is a Professional Certified Coach (PCC) through the International Coach Federation and is a Certified Teacher for the Search Inside Yourself Leadership Institute, a mindfulness training program founded at Google.  She is a passionate about diversity, equity and inclusion.  She completed the Cornell Diversity and Inclusion certificate program and coaches in Sanger Leadership Center's Leading Inclusive Teams Program. Shahnaz completed Teacher Training for the Mindful Self-Compassion Program at the Center for Mindful Self-Compassion.  She is a certified practitioner of the Hogan Assessments, Myers Briggs Type Indicator, is an Energy Leadership Index Master Practitioner, and has received training through Team Coaching International, the World Institute in Action Learning, Liberating Structures, Conversational Intelligence and Stanford University’s Designing Your Life program. 


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