Desai Accelerator, ZLI Welcome Six New Ventures for Summer Program


Six up-and-coming startups have secured a coveted spot in a summer program from the Zell Lurie Institute’s (ZLI) Desai Accelerator that looks to give their businesses the jumpstart they need to take the next step.

The summer program of the Desai Accelerator, a joint venture between ZLI and the U-M Center for Entrepreneurship (CFE), welcomed the six companies to their newest class of entrepreneurs earlier this spring. Each company received an investment of $25,000 and access to resources and significant mentorship opportunities from ZLI, CFE, and the U-M alumni network. More than 80 businesses applied for a spot in the program. Of those selected, 83 percent are Michigan-based companies.

These are the six companies that will be working at Desai for the summer:

Ash & Erie

Founders Steven Mazur and Eric Huang are developing Ash & Erie, a clothier providing clothes to shorter men. Mazur and Huang, who are both considered less than the average male height, created the company to fill “a real life need.”


Clash Audio

This company operates a music streaming service called JamHawk that looks to offer users a more tailored playlist experience by using neuroscience research.

Learn more about Clash Audio and JamHawk


This U-M student-founded gaming company is trying to bring the style of popular Japanese games to a more global market. Their first title, Armor Blitz, is currently under development for release on Android. In the game, players will “assemble a squad of anime-style tank girls from the WWII era and lead them to battle.”

Learn more about Gaudium and Armor Blitz


MySwimPro is developing a fitness app for mobile phones that helps swimmers be more proactive in setting and meeting personal goals. Users can track custom workouts, training plans, and receive coaching directly from the app.

Learn more about MySwimPro


Roomations offers easy-to-use interior design services through an online platform. Working with designers, users can create 3-D renderings of their room designs and connect them directly to shopping lists at various major retailers.

Learn more about Roomations


Sultant aims to be “your on-demand, small business financial expert in the cloud.” The company provides small business subscribers with financial insights and recommendations to help them make decisions and plan for the future.

Learn more about Sultant


You’ll have a chance to tour the Desai Accelerator later this month during the Ann Arbor Tech Trek - when more than 50 Ann Arbor-based technology companies open their doors to the public for demonstrations, tours, recruiting, and more. A2 Tech Trek takes place on June 1. You can learn more on the Ann Arbor Spark website.

The Desai Accelerator is a collaborative effort of the Zell Lurie Institute (ZLI) at the Ross School of Business and the Center for Entrepreneurship at the College of Engineering. It’s made possible through the Desai Sethi Foundation, the William Davidson Foundation, and the Michigan Economic Development Corporation.

Learn more about ZLI

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