How to Thrive in the Gig Economy

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How do you navigate a new economy built on short-term engagements? Professor Jerry Davis shows how to succeed in the gig economy.

There used to be a clear career path in the American economy — get a degree, study something practical, and get an entry level job with a corporation. Companies grew and you could grow along with them. Now the economy has turned into short-term engagements. Careers turned into jobs, jobs have turned into gigs, and many major companies employ a fraction of the people they once did.

In this video, Michigan Ross Professor Jerry Davis shows what you can do to position yourself to thrive in the new gig economy.

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Media Contact: michiganrosspr@umich.edu