Ranked #3 by U.S. News & World Report, the Michigan Ross BBA Program is one of the best undergraduate business program in the world. Explore what makes our inclusive community of learners so unique.
At Michigan Ross, you gain more than just a first-class business education. Our collaborative, supportive, inclusive community enriches your experience, and sets you up with a lifetime network of friends across the globe.
The work of Michigan Ross faculty influences the world’s largest companies and global economies. Every day we’re creating real-world solutions for the most pressing challenges in our world.
Monday, January 20, 2020
10:00 a.m., Hill Auditorium
Michigan Ross welcomes prominent political activist, scholar, and writer Angela Davis as the keynote speaker of the annual Martin Luther King Jr. Symposium Keynote Memorial Lecture.
Michigan Ross continues to set a standard as one of the top business schools in the world. This report covers our mission, brand, financials, and other exciting highlights from the past academic year.
Get the latest in cutting-edge, practical business research and thought leadership from Michigan Ross faculty.
Michigan Ross research shows companies often miss the mark when they try to predict what we like online.
Technology and connectivity have created a “new normal.” Find out why co-creation is the model companies need to follow.
Smart companies engage customers by appealing to their sense. Professor Aradhna Krishna explains this emerging field.
When it comes to love and money, do opposites attract? Find out what Marketing Professor Scott Rick uncovered.
Do gamblers know when to hold ’em and fold ’em? The good ones do but the bad ones don’t, research shows.
Why are some people better at sales than others? Marketing research infused with neuroscience shows it’s all in their heads.
Serving food and beverages in cheap containers leaves a bad taste with consumers, research shows.
Think you’re better than average? Be careful -- research shows inflated perceptions can lead to bad decisions.