Detroit Symphony Orchestra

Detroit, MI
Project Goal
Review and assess the DSO? current fundraising and endowment-project strategy with a specific focus on the DSO? story and storytelling capabilities to increate endowment.

Faculty Advisors
Lecturer of Entrepreneurship
Lecturer of Strategy
Director, Global MBA Projects for Ross & The William Davidson Institute
Andrew Lawlor's research focuses on entrepreneurship, new business development, corporate venturing, strategic planning, market development, and...
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