Independent Study Project

Course Code
MKT 750
Hours
1 - 3 hours
Type
Elective
Offered
  • Fall 18
  • Fall 19
  • Fall 20
  • Spring 18
  • Spring 19
  • Spring 20
  • Spring/Summer 18
  • Spring/Summer 19
  • Spring/Summer 20
  • Summer 18
  • Summer 19
  • Summer 20
  • Winter 18
  • Winter 19
  • Winter 20

Independent Study Project --- Independent study projects, supervised by faculty, are available to graduate business students in good academic standing. To select a project, students should consult the appropriate professor about the nature of the project and the number of credit hours the work would earn. Students earn one to three credit hours per project and may elect only one study project in a term. Graduate business students should consult their program bulletins for information regarding total number of projects and credits that can be applied to their degree. To register for a project students must submit an approved Independent Study Project application, available online.

Taught By
S Sriram
  • Associate Professor of Marketing
  • Michael R. and Mary Kay Hallman Faculty Fellow
Sriram’s research interests are in the areas of brand and product portfolio management, monetizing content, and healthcare. Substantively, his...
Eric Schwartz
  • Arnold M. and Linda T. Jacob Faculty Fellow
  • Assistant Professor of Marketing
Professor Eric Schwartz's expertise focuses on predicting customer behavior, understanding its drivers, and examining how firms actively manage their...