The Dare to Dream grant program is an initiative by the Zell Lurie Institute for Entrepreneurial Studies. It provides funding to U-M students interested in exploring and pursuing entrepreneurial ventures. 

The student grant program offers three different tracks targeted toward early-stage students looking to develop a business concept to integrate entrepreneurship into their academic studies, students who have already developed a business concept and are seeking to validate and assess the feasibility of their idea, and students who are ready to launch their ventures.

Professor C.K. Prahalad was the major pioneer and advocate of the 'bottom of the pyramid' proposition that selling to the poor can simultaneously be profitable and help eradicate poverty. While appealing, the BOP proposition is also controversial. Professor Aneel Karnani was an early and prominent critic of the BOP proposition. In his 2007 article "The Mirage of Marketing to the Bottom of the Pyramid" and his 2011 book Fighting Poverty Together: Rethinking Strategies for Business, Governments, and Civil Society to Reduce Poverty, he argues for an alternative perspective. Rather than viewing the poor primarily as consumers, it is better to focus on the poor as producers and to emphasize buying from the poor. Both the private sector and government have a critical role to play in alleviating poverty. The best way to alleviate poverty is to raise the real income of the poor by providing them appropriate employment opportunities. The private sector is the best engine of job creation. The government should facilitate the creation and growth of private enterprises in labor-intensive sectors of the economy. The government should also fulfill its traditional, accepted functions of providing adequate access to public services, such as education, public health, drinkable water, sanitation, security, and infrastructure.

In 2002, Professor Ravi Anupindi and his co-authors published the influential paper "Coordination and Flexibility in Supply Contracts with Options" in Manufacturing & Service Operations Management. This work introduced an innovative model that integrated options into supply contracts, offering enhanced management of demand uncertainties in supply chains. The research highlighted the important potential role of options in attaining contractual flexibility to coordinate supply chain participants and improve overall efficiency. The paper influenced subsequent research on supply contract design and demand management, one of the major areas of supply chain management research in the past two decades.

The Carson Scholars Program at Michigan Ross is a signature feature of the Ross BBA Program and a result of the vision and generosity of David Carson, BBA '55. Carson, the former president of People's Savings Bank in Connecticut, was recognized by Forbes as one of the 500 most powerful people in the corporate United States. Based on his experiences throughout his career, Carson realized that future business leaders should understand how government works to develop effective corporate strategies for participating in the public policy arena. As a result, CSP enables Ross undergraduates to augment their on-campus learning with study in Washington, D.C., where they meet with elected officials, government experts, industry leaders, issue advocates, and lobbyists. Since its foundation in 2005, the program has enabled more than 1,000 alumni to learn about the public policy process from these experts.

The Integrated Product Development course is a unique cross-disciplinary experiential course delivered jointly by Michigan Ross, the College of Engineering, and the Stamps School of Art and Design. The course requires teams of business, engineering, and art students to execute the full range of the product development and launch process, from early-stage ideation through design and fabrication to launch stage promotion, pricing, and inventory decisions. 

It has been continuously offered for more than 30 years and has been featured on CNN and in BusinessWeek, the New York Times, and the Wall Street Journal. Professor William Lovejoy originally designed this course, but it was subsequently taught by a series of dedicated professors drawn from the three units. It remains a course students remember and refer back to throughout their professional careers.

Professor David Brophy brought the study of small businesses and private financial markets (now known as alternative, in contrast to publicly traded markets) to Michigan Ross and the state of Michigan before it was recognized as a legitimate area of study at top research universities. This process started in the mid-to-late seventies, and Brophy relentlessly created awareness in Michigan and educated students interested in this space. For over fifty decades, until his recent retirement, Brophy designed and taught all Michigan Ross venture capital and private equity courses.

In 2018, Professor Tom Lyon led a team of scholars who published a groundbreaking article about corporate political responsibility titled “CSR Needs CPR” in the California Management Review. The article argued that corporate social responsibility was an insufficient measure of corporate contribution to society and that stakeholders who care about CSR should also pay attention to corporate political responsibility. In 2019, Elizabeth Doty, adjunct faculty at Presidio Graduate School, contacted the Erb Institute at the University of Michigan and suggested turning the article into an industry roundtable dedicated to working with a select group of influential business leaders and their companies to bring to life the core precept of the article – the need to better align companies’ political spending and lobbying with their commitments to values, purpose, sustainability, and stakeholders. Thus, the Erb Corporate Political Responsibility Taskforce was founded in 2020. Lyon and Doty have developed the taskforce into a nationally recognized forum with the goal of making CPR a new norm for business. The taskforce operates under Chatham House Rule and has 20 members from some of the most recognized brands in the United States who share best practices and address CPR challenges. In 2023, the taskforce released the non-partisan Erb Principles for Corporate Political Responsibility, with five major companies as inaugural signatories. Looking ahead, the taskforce will continue building its integrated framework and engage more companies in applying the Erb Principles. Lyon continues his work in this space with his recently published volume Corporate Political Responsibility.

Professor Kenneth Lieberthal was a pioneer in the practice of business school professors contributing their knowledge in public service to society. Lieberthal served as the senior director for Asia for the U.S. National Security Council during the years 1998-2000. 

During that same time, Lieberthal was also special assistant to President Clinton for National Security Affairs. His core academic research findings included a seminal analysis of China's bureaucratic system, which featured a nuanced and careful delineation of the fragmented nature of China's political system in the late 20th century. 

Lieberthal's research was able to explain why China, during that era, had weak policy implementation at times because of the fragmentation in its bureaucratic system. He was known for introducing U.S. policymakers to a nuanced and careful understanding of the Chinese governmental system and how it functions.

In 1985, Professor M.P. Narayanan published a paper on managers' proclivity to focus on the short- rather than the long-term. His paper is a rigorous and theoretical explanation that requires the manager to have private information. Narayanan shows that the manager's proclivity to focus on the short-term is more evident in a less experienced manager but is attenuated if the business's riskiness and the contract's length increase. While singling out the importance of the short- and long-term conflict as the basis for the myopic behavior of firms may be a challenge, this phenomenon is ever-present.

Currently organized by the Sanger Leadership Center, the Leadership Crisis Challenge partly came about based on Sue Ashford’s vision as the then head of the Ross Leadership Initiative and the enthusiasm of students wanting to create more venues to discuss complex and problematic business issues, such as the role of business in addressing society's most difficult problems and how businesses and other leaders might think about tensions between financial and environmental goals. Additionally, there was an interest in understanding how students, as future leaders, might best think about issues of corporate social responsibility. The LCC was intended to address those student interests by putting students in groups of four and asking them to exercise their courage, judgment, and integrity in response to a complex crisis situation and under strict time pressure. In the crisis challenge, students are confronted with a complex case for which there is no right answer or winning position – there are just tradeoffs. Built into the case are some of the most vexing questions of the day, including: What does a company “owe” the community in which it does business? Should the natural environment be sacrificed for shareholder wealth? Can companies admit wrongs in today’s aggressive legal climate? With the input of previous participants, the Net Impact club, and members of the faculty, a new case is prepared every year and overseen and judged by Michigan Ross community members, business leaders, and alums.

Professor Emerita Valerie Suslow and Adjunct Professor Margaret Levenstein have pursued a collaborative research agenda on the economics of cooperative behavior among firms, with a specific focus on cartels. Agreements between competing firms to reduce the intensity of competition can include actions such as price fixing, allocating geographic markets, allocating customers, and bid-rigging at auctions. Historically, such cooperative behavior was legal throughout the world but illegal in the United States under the Sherman Act of 1890. 

The U.S. National Industrial Recovery Act of the early 1930s suspended price-fixing antitrust laws in certain circumstances. In the mid-1990s, after many decades of inattention, it became clear to competition policy enforcers that cartel activity was rampant and was likely causing substantial consumer harm. This spurred new leniency and amnesty policy tools to become available to firms. In their highly cited article "What Determines Cartel Success?" Levenstein and Suslow make the case that while cartels may break up due to cheating on the agreement, the more insurmountable problems are entry and adjustments in the face of changing economic conditions. "Breaking Up Is Hard to Do: Determinants of Cartel Duration" shows that cartels that turn to price wars to punish cheaters are not stable. Highly stable cartels draw upon a vast toolkit of mechanisms to enhance their stability and, therefore, their duration and economic harm. 

Levenstein and Suslow's work has been cited in policy reports by organizations around the world, such as the Organization for Economic Cooperation and Development, the United Nations, and the World Trade Organization. They continue to explore hidden or overlooked sources of harm to consumers that may result from cartel activity, most recently turning their attention to the role played by vertical relationships between firms engaged in horizontal collusion, as well as how collusion may be facilitated by the use of a price index in long-term contracts.

In the early 2000s, Professors Tim Fort and Cindy Schipani held the first conference on the role of business in promoting peace. The conference was attended by former Secretary of State Madeline Albright and brought together individuals from academia, business, and government to discuss efforts that could be made to reduce violence in the world. It was concluded that there is a role of business, especially in serving as an unofficial ambassador or role model when conducting business internationally. This event set in motion the beginnings of a new research paradigm on "Peace Through Commerce."

If people don’t pay much attention to the ads when they watch TV, they can’t possibly think a lot about what the ads are saying. How, then, does advertising have the effects on consumer buying that it does? Showing that emotional responses evoked by the ad play an important role was a major research contribution by Rajeev Batra, Michigan Ross marketing professor. Batra came to U-M in 1989 from Columbia University, where he began this research stream. Over 10 years at MichiganRoss, he grew this research stream to show more clearly how these ad-evoked emotions interacted with the ads’ more rational content, what the different types of ad-evoked emotions were and how they could be measured accurately, and how they shaped consumers’ liking for and perceptions about brands. His co-authored papers on these topics have been cited more than 8,000 times, and he has twice been listed among the most influential scholars in the study of advertising. The methods he developed for measuring the types and effectiveness of emotional ads have also been incorporated into copy-testing systems at multiple ad agencies.

Professor David Hess is a thought leader in using new governance regulatory theory to advance the effective and efficient use of corporate monitors in U.S. and international settings. Hess and his co-authors published their first research on the topic in 2008 in the Cornell International Law Journal. 

Since then, David has become a recognized thought leader with multiple published articles and book chapters on using monitors in settlement agreements to battle corruption and cultivate ethical behavior. 

Based on his expertise, in 2013, the American Bar Association's Task Force on Standards for Monitors asked Hess to serve as its reporter. In 2020, the ABA published the 77-page Criminal Justice Monitors and Monitoring Standards. Hess' role as a reporter required that he draft and revise the standards before each meeting to reflect task force input. 

This required legal research and drafting of explanatory memoranda as well as responding to comments and concerns of task force members and ABA officials. The Standards are used by companies, prosecutors, and judges when considering the use of corporate monitors with Deferred Prosecution Agreements or other settlement agreements resulting from concerns about fraud or other misconduct. The Standards may be used by other countries when establishing monitoring programs.

In 1984, former faculty member Birger Wernerfelt introduced a paradigm shift in business strategy with his paper "A Resource-Based View of the Firm." Prior to this transformative work, the discourse on business strategy was predominantly centered around external market factors and competitive forces. 

Wernerfelt challenged this conventional wisdom by presenting the argument that a firm's internal resources, ranging from tangible assets like machinery to intangible assets like reputation, could be the key to creating a competitive advantage. This theory, known as the Resource-Based View, asserts that for resources to offer a firm sustained competitive advantage, they must be valuable, rare, and difficult to substitute or imitate. 

The RBV has had profound implications and has changed how firms undertake strategic planning by emphasizing the importance of leveraging internal assets for competitive advantage. Wernerfelt's paper has been cited in thousands of academic publications and is now a staple in business school curricula worldwide.

The Personal Development Plan is a simple but impactful idea that has now been utilized by approximately 6,000 BBA alums and current students. At its core, the PDP is an Excel document that helps students plan the requirements to graduate, but its usage and value go far beyond just a requirement planning tool. In 2006, the BBA degree, which had for decades been a two-year degree program, was modified to a three-year structure with a small number of first-year preferred admits. Eight years later, in 2014, the BBA curriculum was modified from a 45 business credit requirement to 58 business credits. The changes to the curriculum meant that students had significantly more time, more flexibility, and more choices in how they progressed through the BBA degree. That flexibility increased even more as we moved to a four-year program in 2017. Advisors developed the PDP as a resource to help students make the most out of this expanded college experience.

In 2014, with the launch of the 58-credit BBA curriculum, a new core course was created, BA 200. As part of BA 200, PDP was introduced as a required component of the class and is now a co-curricular component of BA 100 and BA 102. Each year, the undergraduate advising team works with over 625 new BBA students (first-year students and transfers) so that each student develops an individualized plan for their life as a college student. Ensuring that they are planning requirements is an important part of this, but in developing their plan, students are asked to reflect on their goals for their time in college while developing their PDP. What skills and competencies do they hope to develop while they are here? Are there opportunities they want to take advantage of (study abroad, participation in programs through centers and institutes, minors or dual degrees, club leadership, etc.)? The PDP is a living document that travels with students throughout their four years and becomes a reference point for continued conversations and relationship-building with advisors until graduation. The PDP has had an impact on every single BBA student since the fall of 2014, helping to open their eyes to the rich opportunities at Michigan Ross and giving them a roadmap to their unique journey as a Ross BBA.