General Management

Gain a broad understanding of all the business disciplines that can set you up for success recruiting into rotational and fast-track programs in a variety of industries. Learn more about the courses, extracurriculars, and career preparation you can take advantage of at Michigan Ross. 

How We Help You Get There

The Michigan Ross Career Development Office (CDO) offers personal and career exploration to help you identify general management opportunities or rotational programs that align with your goals. Take advantage of job search coaching, interview preparation, and job negotiation training, among other resources. You can also work with a career coach who specializes in helping students prepare for and learn more about general management roles, or gain insight from BBA peer coaches on a similar general management career track. 

Justin Rice

Director, BBA & One-Year Master's Career Coaching

Explore Courses that Support General Management Careers

Collaborate with academic and peer advisors to develop an individualized course plan to help you meet your academic and career goals. Identify courses and opportunities at Michigan Ross and across U-M that will stretch your skills and help prepare you for success. Examples of elective courses that students interested in general management may want to consider are included below. 

Get Involved in Clubs & Co-Curriculars

Pi Sigma Epsilon 

Connect with classmates who share your interests. Learn more about management, marketing, and sales through the coed professional business fraternity Pi Sigma Epsilon. 

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Delta Sigma Pi

Find a wide array of professional development opportunities and academic support from Delta Sigma Pi, including workshops, corporate sponsored events, and speaker series.

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Hear from Students

Read up on the Michigan Ross experiences of other students considering careers in general management. 


BBA '17

Cooper DePriest

Ambitious, Innovative, Inquisitive

“What I’ve seen in my exposure to the business world so far is that there’s not just one correct answer. Our classes force you to figure out multiple, different answers and why the one answer you landed on is best."

Career Outcomes in General Management


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Top General Management Employers of Michigan Ross BBA Graduates
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