This semester, more than 160 Michigan Ross BBA seniors and Master of Management students are embedding themselves within companies across the world helping them tackle real-life business challenges. It’s part of the Capstone MAP program, which pairs student teams with sponsoring organizations to work on a pre-defined business objective.
What’s the best way to learn how to manage a crisis? Experience one. Feel the discomfort. Learn from the failure. More than 200 University of Michigan graduate students will do just that when they come face-to-face with a PR nightmare tonight during the kick off the Sanger Leadership Center’s 2019 Leadership Crisis Challenge.