We believe the best way to learn is by doing. No other BBA program can equal our hands-on opportunities to start, advise, invest in, and lead real-world businesses.
REAL: Ross Experiences in Action-Based Learning
Develop, launch, and scale your original new business idea.
Enter this annual competition to win a share of $90,000 in prize money by pitching an original business plan with real-world commercial potential to guest judges.
Create a complete, original business plan for a startup venture and present it to a group of outside investors.
Put into practice tools and techniques that can help you identify, assess, and pursue your business idea.
Apply for resources including funding, mentorship, visibility, and physical space for your startup venture.
Consult with real-world businesses on strategic issues.
Enhance professional competencies, collaboration skills, and business acumen as you develop analysis and recommendations for sponsor companies.
Address a company's operations or supply-chain problem through a 14-week action learning project.
Gain experience in how to manage and lead organizations that help employees thrive through a mini-consulting project.
Learn first-hand how consulting engagement is sold, managed, and executed similar to that of today's leading professional services firms.
Gain insights into the field as well as hands-on experience consulting with sponsor organizations in a club such as Nexecon, 180-Degree Consulting, Capital Consulting, Atlas Consulting, or Tamid.
*Innovations in Capstone MAP and Magnify are made possible through the generosity of the Thomas C. Jones Undergraduate Innovation Initiative.
Help manage a student-run investment fund.
Experience the entire process of investing in business ventures dedicated to improving society as well as the bottom line.
Act as a portfolio manager — following and analyzing particular sectors, then pitching stocks to your peers.
Help operate a fund that invests specifically in early-stage companies.
Gain insight into how venture capital funds are formed, how to attract capital, and how to deal with investors.
Learn to analyze real estate, cash flows, risks and rewards for a fund that invests directly in real-world projects.
Work in a state-of-the-art electronic trading floor and e-commerce lab with the latest technology for finance, accounting, strategy, and computing.
Operate an ongoing business unit with a corporate partner; lead your peers.
Help establish and ultimately lead a functional team in an actual, operational business unit, working with executives of a sponsoring company.
Take a leadership role in a student club and learn organization, people skills, event management, budgeting, and more.
Learn what it takes to run a major event by helping to organize one of the major student-led conferences at Ross.