Strategies for Growth
Course CodeSTRATEGY 772
- Summer 23
Prerequisites(FIN 533 or 503 or 551 or WMBA 506) and (No credit in STRATEGY 672)
Strategies for Growth --- A major challenge facing most companies (and business units) is how to grow the organization. This course will develop a framework for determining the direction of growth: market penetration, globalization, vertical integration, related diversification and unrelated diversification, and the mode of growth: organic growth, alliances, and mergers and acquisitions. The organizational challenges in implementing the growth strategy will also be discussed.