Ted London

Ted London

  • Vice President and Senior Research Fellow, Scaling Impact Initiative, William Davidson Institute
  • Adjunct Professor of Business Administration
Education
  • PhD University Of North Carolina 2005
  • MBA Claremont Graduate University 1988
  • BS Lehigh University 1985

Contact Information

Phone
(734) 936-6996
Fax
(734) 763-5850
Email
Room
R3396
Research

Ted London is vice president and senior research fellow at the William Davidson Institute and a member of the faculty at the University of Michigan’s Ross School of Business.  An internationally recognized expert on the intersection of business strategy and poverty alleviation, his research focuses on enterprise strategies for low-income markets, capabilities for cross-sector collaborations, and poverty-reduction outcomes of business ventures.

 

He has published numerous articles, reports, and teaching cases, sits on several advisory boards, and shares his research in venues across the globe.  He has also advised dozens of leadership teams in the corporate, non-profit, and development sectors.  Before coming to Michigan, London was on the faculty at the University of North Carolina. Prior to that, he held senior management positions in three continents. 

Executive Leadership
Ted London is a Senior Research Fellow at the William Davidson Institute and a member of the faculty at the University of Michigan's Ross School of Business. An internationally recognized expert on the intersection of business strategy and poverty alleviation, London focuses his research on developing enterprise strategies for base of the pyramid (BoP) markets, building cross-sector collaborations, and assessing poverty-reduction outcomes. He has published extensively with a focus on creating new knowledge with important actionable outcomes, serves on several advisory boards, and shares his research in venues across the globe. He has also advised dozens of leadership teams in the corporate, non-profit, and development sectors on designing sustainable and scalable BoP enterprises. Prior to coming to the University of Michigan, London was on the faculty at the University of North Carolina, where he also received his Ph.D. in strategic management. He also has held senior management positions in the private, non-profit, and development sectors in Africa, Asia, and the U.S.

Featured Books

The Base of the Pyramid Promise: Building Businesses with Impact and Scale

The Base of the Pyramid Promise: Building Businesses with Impact and Scale
Ted London

As economic growth slows in the developed world, the base of the pyramid (BoP) represents perhaps the last great, untapped market. Of the world's 7 billion inhabitants, around 4 billion live in low-income markets in the developing world. These 4 billion people deserve—and, increasingly, are demanding—better...

Next Generation Business Strategies for the Base of the Pyramid: New Approaches for Building Mutual Value

Next Generation Business Strategies for the Base of the Pyramid: New Approaches for Building Mutual Value
Ted London and Stuart Hart

More and more enterprises are seeking to craft winning "base of the pyramid" (BoP) ventures, serving the world's four billion poorest customers while alleviating poverty at the same time. Early first-generation ventures focused primarily on selling products to this massive and growing under-served...

The Base of the Pyramid Promise: Building Businesses with Impact and Scale

Authors
London, T.
Published Date
01/2016

Source

Stanford University Press
9780804797337

Next Generation Business Strategies for the Base of the Pyramid: New Approaches for Building Mutual Value

Authors
Ted London and Stuart Hart
Published Date
2011

Source

FT Press

Using the base-of-the-pyramid perspective to catalyze interdependence-based collaborations

Authors
Ted London and Ravi Anupindi
Published Date
2012

Source

Proceedings of the National Academy of Sciences of the USA

Creating mutual value: Lessons learned from serving base of the pyramid producers

Authors
Ted London, Ravi Anupindi, and Sateen Sheth
Published Date
2010

Source

Journal of Business Research
Volume: 
63
Issue: 
6
Pages: 
582-594

Making better investments at the base of the pyramid

Authors
Ted London
Published Date
2009

Source

Harvard Business Review
Volume: 
87
Issue: 
5
Pages: 
106-113

Building better venture with the base of the pyramid; A roadmap

Authors
Ted London
Published Date
2011

Source

FT Press
Pages: 
19-44
Next Generation Business Strategies for the Base of the Pyramid: New Approaches for Building Mutual Value
Ted London and Stuart Hart

Conclusion: A continuing journey

Authors
Ted London and Stuart Hart
Published Date
2011

Source

FT Press
Pages: 
217-232
Next Generation Business Strategies for the Base of the Pyramid: New Approaches for Building Mutual Value
Ted London and Stuart Hart

Introduction: Creating a fortune with the base of the pyramid

Authors
Ted London and Stuart Hart
Published Date
2011

Source

FT Press
Pages: 
1-16
Next Generation Business Strategies for the Base of the Pyramid: New Approaches for Building Mutual Value
Ted London and Stuart Hart
Ross Thought In Action
Professor Ted London shares best practices to give business ventures that serve the world’s poor a greater chance of success.

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