JohnTom's Barbecue

Muncie, IN
Project Goal

Develop a marketing and growth plan to improve the efficiency of the operation to meet future expansion goals.  

Faculty Advisors
Len Middleton
Len Middleton
Lecturer of Strategy and Entrepreneurship
Professor Middleton's research focuses on corporate strategy, private equity, development and funding of high-tech startup companies.
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JohnTom's Barbecue
MAP Type
Executive MBA MAP
Industry
Consumer Packaged Goods
Function
Marketing/Sales
Region
United States: Midwest
Class Year
2022
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