Microsoft Corp.

Redmond, WA
Share
Project Goal

Create a strategy to position Microsoft as a sustainability leader with a Gen Z audience.

Faculty Advisors

Venkatram Ramaswamy
  • Professor of Marketing
Venkat Ramaswamy is Professor of Marketing at the Ross School of Business, University of Michigan, Ann Arbor, USA. He is a globally recognized...
MAP Type
Weekend MAP
Industry
Class Year
2022

More MAP Successes

Detroit, MI
Recommend how the Detroit Police Department should structure and scale Project Green Light across the entire city.
Auburn Hills, MI
Research and develop a go_to_market plan based on how electrification would impact specific brands.
Midland, MI
Help Dow create differentiated service for APAC customers by identifying and addressing pain points in its supply chain.