Microsoft Corp.

Redmond, WA

Project Goal

Formulate a global market entry plan for an incubation project.

Faculty Advisors

Professor of Marketing

Venkat Ramaswamy is Professor of Marketing at the Ross School of Business, University of Michigan, Ann Arbor, USA. He is a globally recognized thought...

Erik Gordon

Clinical Assistant Professor

Professor Gordon's areas of interest are entrepreneurship and technology commercialization, venture capital, private equity, mergers and acquisitions...

MAP Type

Industry

Function

Region

Class Year

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