Microsoft Corporation

Redmond, WA
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Project Goal
Create a go-to-market strategy to grow Microsoft market share in business applications and differentiated AI-powered products.

Faculty Advisors

Venkatram Ramaswamy
  • Professor of Marketing
Venkat Ramaswamy is Professor of Marketing at the Ross School of Business, University of Michigan, Ann Arbor, USA. He is a globally recognized...
Jim Price
  • Adjunct Lecturer of Entrepreneurial Studies
Jim Price is a serial entrepreneur, business educator, writer and speaker. For nearly three decades, he has launched and led multiple tech-enabled...

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