Microsoft Corporation

Redmond, WA
Share
Project Goal
Make strategic recommendations in the intersection of AR, manufacturing, and inclusive workforce.

Faculty Advisors

Venkatram Ramaswamy
  • Professor of Marketing
Venkat Ramaswamy is Professor of Marketing at the Ross School of Business, University of Michigan, Ann Arbor, USA. He is a globally recognized...
Jim Price
  • Adjunct Lecturer of Entrepreneurial Studies
Jim Price is a serial entrepreneur, business educator, writer and speaker. For nearly three decades, he has launched and led multiple tech-enabled...

More MAP Successes

Peru and China
Identify a winning Chinese and Hong Kong corporate and marketing strategy and develop a three year market entry and growth plan for this market.
Redwood Shores, CA; Austin, TX; Boston, MA
Formulate an action plan to strengthen the Oracle brand in recruiting and internal employee experience with the goal of improving sales force productivity by attracting and retaining exceptional...
Sunnyvale, CA
Develop a strategy to manage Google's emerging market currency risk.