U-M Health System & U-M Institute for Healthcare Policy and Innovation
Ann Arbor, MI; Philadelphia, PA; San Francisco, CA; Palo Alto, CA and Los Angeles, CA
Project Goal
Draft a 5-year business plan for the UMHS Center of Value Enahncement (M-COVE).
MAP Type
Class Year
More MAP Successes
Troy, MI; Tel Aviv, Israel; Haifa, Israel
Create five-year strategic and market plan that includes a U.S. market entry and penetration strategy.
White Plains, NY
Develop a strategic business plan detailing how to best unlock the power of the brand to generate new, alternative revenue streams
Plymouth, MI; Turin, Italy; Graz, Austria
Perform a U.S. market assessment and recommend action steps for how to expand North American business.