Whirlpool Corporation
Benton Harbor, MI
Project Goal
Define the future of connectivity in and around the home, specifically around the everyday tasks of eating and doing laundry.
Faculty Advisors
More MAP Successes
Detroit, MI, USA
Formulate a customer discovery process and customer retention strategy that attracts customers to our new brick and mortar and create a long term customer life cycle.
Denver, CO
Develop a go-to-market strategy for a new gamer-focused supplement line.
Detroit, MI
Analyze the current LCD pricing model and the best practice pricing models of industry leaders.