Whirlpool Corporation

Benton Harbor, MI

Project Goal

Transform and redefine Whirlpool's go-to-market strategy in the fast paced, digital world.

Faculty Advisors

Lecturer of Business Administration

Christie Brown’s research is concerned with consumer metacognition and decision-making. She is particularly interested in how consumers' and managers'...

MAP Type

Weekend MBA MAP

Industry

Other

Function

Marketing/Sales

Region

United States: Midwest

Class Year

2019

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