Professional Communication Strategies

Course Code
BCOM 350

Hours
1.5 hours
Type
Core
Offered
F24
Prerequisites
BBA First Year Requirements and BBA Sophomore Fall Core and BBA Sophomore Winter Core

Professional Communication Strategies --- This course focuses on how to make effective communication decisions in diverse professional settings. The goals of the course are twofold: 1) to expand on themes introduced in BCOM 250, Introduction to Business Communication, and 2) to provide students with situational cases and scenarios in which to further develop their communication skills. In particular, the course will concentrate on persuasive communication as well as areas of special interest such as intercultural communication and crisis communication. While students will have the opportunity to complete a variety of business communication assignments, the focus will be on developing professional oral presentation skills.

*Prior to Fall 2014, BCOM 350 was offered as LHC 350.