Bank of Ann Arbor

Ann Arbor, MI, USA

Project Goal

Formulate a growth strategy for technology-based products and services.

Faculty Advisors

Associate Professor of Marketing

Michael R. and Mary Kay Hallman Fellow

Marketing Faculty Doctoral Coordinator

Yeşim Orhun is a multi-method quantitative marketing scholar who works in the fields of industrial organization and behavioral economics. In one...

MAP Type

Industry

Function

Region

Class Year

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