GE Power

Schenectady, NY and India
Share
Project Goal
Develop a market assessment and partnership strategy for a new set of energy products and services focused on the base-of-the-pyramid.

Faculty Advisors

Ted London
Ted London
  • Ford Motor Company Clinical Professor of Business Administration
  • Senior Research Fellow, William Davidson Institute
  • Area Chair of Business Administration
Ted London is the Ford Motor Company Clinical Professor and Area Chair of Business Administration at the University of Michigan’s Ross School...
Read more
Sugato Bhattacharyya
Sugato Bhattacharyya
  • Associate Professor of Finance
Sugato’s research and teaching interests are in corporate finance.
Read more
MAP Type
Full-Time MAP
Industry
Function
Region
Class Year
2017

More MAP Successes

Lawrencedale Agro Processing India Private Limited
India
Establish a branding strategy for India's pioneering fresh produce brand.
Read more
The Dow Chemical Company
Midland, MI; Chicago, IL; Philadelphia, PA; Houston, TX
Create a digital transformation strategy and implementation plan for parts of Dow's value chain.
Read more
VESSL
Japan and Israel
Evaluate the Japanese health care market and develop a market entry strategy and plan.
Read more