Hewlett-Packard Company

Palo Alto, CA
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Project Goal
Maximize profit by optimizing discount strategy for deal based products.

Faculty Advisors

Anocha Aribarg
  • Professor of Marketing
Prof. Aribarg’s research interests involve fusing psychology and consumer behavior theories with Bayesian statistical and econometric modeling...
Sugato Bhattacharyya
  • Associate Professor of Finance
Sugato’s research and teaching interests are in corporate finance.

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