Microsoft Corp.

Redmond, WA
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Project Goal

Provide recommendations to help product marketing managers drive business impact.

Faculty Advisors

Venkatram Ramaswamy
  • Professor of Marketing
Venkat Ramaswamy is Professor of Marketing at the Ross School of Business, University of Michigan, Ann Arbor, USA. He is a globally recognized...
James Westphal
  • Harvey C. Fruehauf Professor of Business Administration
  • Professor of Strategy
  • Co-Director of ICOS
Jim conducts research in the areas of strategic management and organizational theory, with a focus on social and psychological processes in corporate...

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