MoBagel

Detroit, MI
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Project Goal
Recommend a final go-to-market plan, which includes market trends, competitor analysis, product solutions, and marketing strategy.

Faculty Advisors

Izak Duenyas
  • Herrick Professor of Business
  • Professor of Technology and Operations
  • Professor of Industrial and Operations Engineering
  • Faculty Director, Executive MBA Program
Izak Duenyas is interested in supply chain management and coordination, revenue management in a variety of industries, evaluation of investment...
Sugato Bhattacharyya
  • Associate Professor of Finance
Sugato’s research and teaching interests are in corporate finance.
Priscilla S. Rogers
  • Associate Professor Emerita of Management Communication
Pris Rogers studies writing and speaking as management activities to get work done through people. Issues of efficiency, politeness, empathy, and...
MAP Type
Global MAP
Industry
Class Year
2018

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