New Venture Creation
Course CodeES 615
- Fall 23
PrerequisitesRoss Graduate Standing excluding PhD, GMBA, MM
New Venture Creation --- In this capstone course, students learn and apply powerful frameworks and methodologies that are useful not only for planning and launching entrepreneurial ventures, but for corporate new-business-development and new-market-entry as well. Real-world lessons from entrepreneurs and investors are supplemented by a semester-long team project that entails each 4- to 5-student team researching and developing a business plan and investor presentation for a different startup business concept, with the professor's coaching.