As a high achieving high school applicant, you can know of your opportunity to enter the Ross BBA by applying for Preferred Admission on the Common Application. This is the main enrollment path for the BBA program. We enroll approximately 80% of our BBA class through Preferred Admission. 


As an exceptional high school senior, you can guarantee a place in the Ross BBA Program through our Preferred Admission process. By meeting a few requirements during your freshman year at Michigan (see below), you get a head start by learning about Ross and taking a few courses in the BBA core curriculum.

We review your Preferred Admission application only after the U-M Office of Undergraduate Admissions admits you. We conduct our own, independent application review.

Your Preferred Admission application will show in the "Admission Application Status" page on Wolverine Access. Here you will see the application term, academic career, academic program, application number, and application date. Please know that the application number and date is no indication of admission to the university or the Ross School of Business. Students who apply to the University of Michigan through the College of Literature, Science, and the Arts and choose Preferred Admission for the Ross School of Business will have a business application dated for their freshman term. Students who apply to the University of Michigan through a non-LSA unit and choose Preferred Admission will have an application for their post-dated sophomore term. Please utilize our Prospective Student Guide to  Check Your Application Status.

Dates & Deadlines

Early Action Deadline: Nov. 1.

We give preference to applications completed by the University of Michigan's Early Action deadline, Nov. 1. Your application for Preferred Admission will be considered complete only after you have submitted your Ross Admissions Portfolio. We will consider applications completed after Nov. 1 only as space permits.

Regular Decision Deadline: Feb. 1.

Feb. 1 is the last day to submit an application to the University of Michigan’s Office of Undergraduate Admissions and your Ross Admissions Portfolio for Regular Decision.


Preferred Admission is competitive. See the Class Profile page for our most recent admission statistics. With that being said, the Preferred Admission class is increasing, and 80% of our students who begin the BBA program will enroll via Preferred Admission.

All applicants must first receive an offer of summer or fall admission to U-M’s College of Literature, Science, and the Arts; the College of Engineering; the School of Kinesiology (Sport Management only); the School of Music, Theatre, and Dance; or the School of Art & Design.

If you do not receive Preferred Admission, we encourage you to enroll at U-M, which is home to dozens of outstanding academic programs, including many pathways toward business success


When reviewing your application, we consider:

Outstanding academics.

Good grades in challenging academic schedules, including quantitative courses; and highly competitive SAT and/or ACT scores.

Quality extracurricular experiences.

Deep engagement, initiative, and commitment over time. We're looking for quality, not just quantity.

Compelling application essays and Admission Portfolio.

In order to be considered for Preferred Admission, you must indicate your interest on the U-M Member Page of the Common Application or Coalition Application and answer the second essay question for the U-M supplement, which is: “Describe the unique qualities that attract you to the specific undergraduate College or School (including preferred admission and dual-degree programs) to which you are applying at the University of Michigan. How would that curriculum support your interests?” (500 words maximum). This essay should clearly explain your interest in business and/or the Ross School of Business. Avoid describing the University of Michigan; the Ross BBA Program; or our rankings, placement data, and class statistics. Rather, highlight what’s important to you. For the University of Michigan essay, focus on your unique interests and goals, and explain how the Ross BBA supports them.

When completing the Common Application or Coalition Application, you will additionally submit the Ross Admissions Portfolio. This portfolio offers you the opportunity to express your interest, intent, and experience in business. It is also a chance to showcase unique aspects of who you are, because we know that you are more than a number. 

Within the portfolio, we are asking you to complete two components: 

  1. Choose a current event or issue in your community and discuss the business implications. 
    Propose a solution that incorporates business principles or practices. The review panel will look for creativity, drawing connections, and originality. Please limit this response to approximately 500 words.
  2. Upload a document or artifact that represents something significant about your life to show your learning in action. 
    Describe how your artifact demonstrates your learning in action. Please limit this response to approximately 250 words.

For more information on the Ross BBA Admissions Portfolio, please visit our Preparing Your Portfolio page. 

Notification Date

We receive and review applications on a periodic basis from January through April, depending on the volume of applicants admitted by the Office of Undergraduate Admissions. We can’t review your application until you have been admitted by the university. Therefore, the majority of applicants are notified of their Preferred Admission decision beginning in early February and up until mid-April.

If you are offered Preferred Admission, you have until May 1 to accept the offer.

If you are admitted to U-M in late March or April, you may not receive a response from Ross by the May 1 decision date, and we will notify you of this by email.

Requirements & Expectations

  • Complete First-Year WritingEconomics 101, and any course in Calculus I, II, or III at U-M, each with a grade of C or better, by the end of your freshman winter term. AP credit for Calculus I or II (Math 120 or 121) will substitute for the required course in calculus. IB or A-level credit for Economics 101 and U-M Calculus I, II, or III will substitute for the required courses in economics and calculus.

  • Successful completion of BA100 and BCOM250

    • ​BA100, Introduction to Ross: Foundations in Learning Business, offered specifically for Preferred Freshmen and Preferred Admission students. This 1.0 credit, biweekly course introduces students to the world of business while supporting their transition and building a collaborative learning community, providing students with a foundation to make the most of their time at the Ross School of Business and the University of Michigan.

    • BCOM250 Introduction to Business Communication (a 1.5-credit course)

  • Enroll full-time (12+ credits) in both Fall and Winter semesters of freshman year.

  • Maintain good academic standing (2.500 GPA or above) throughout your freshman year. GPAs are not rounded up.

  • As a Ross First-Year Student or Preferred Admission Student, you are also expected to meet the following conditions of the program during your freshman year at U-M:

    • Attend the Welcome Event at the Ross School of Business.

    • Meet regularly with your Ross Academic Advisor and participate in mandatory academic support activities as requested by your Ross Academic Advisor.

    • Inform your Ross Academic Advisor and Ross Undergraduate Admissions if you have been accused of or engaged in a form of academic dishonesty, behavioral misconduct, a policy violation (to include on- and off-campus), and/or criminal activity (to include pending and convicted cases) upon matriculation (e.g. over the summer) and while at the University of Michigan.

    • Please know that the Ross School of Business reserves the right to withdraw your BBA Admission offer if: 1) there has been a misrepresentation in or a violation of any of the terms of the application process or failure to meet first year expectations; or 2) we learn that you have engaged in behavior prior to matriculation that indicates a serious lack of judgment or integrity; or 3) you do not meet the conditions of your admission offer.

    • We further reserve the right to require you to provide additional information and/or authorization for the release of information about any matter. Finally, we reserve the right to require the withdrawal of any student whose condition endangers his or her own well-being or the well-being of other students or precludes him or her from doing the required work.

Contact Us
Ross School of Business

Ana Austin

Alumni Career Services 

(734) 764-1373


Ross IT
734-615-3000 (option 1)

(734) 763-5775

Ann Arbor Office

Seoul Office

Tokyo Office

Ross Executive Education
+1 734-763-1000

Front Desk
Ann Arbor - 734.647.3400
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Nicole Watson
Technology & Operations

Ana Austin

Ann Arbor Office

Administrative Office


Heather Byrne, Managing Director

Joyce Buchanan, Executive Secretary

Tesenga Smith

Emily Frye

Paul Kirsch
Managing Director


Lillian Chen, Research Area Specialist

Ross Registrar's Office

701 Tappan Street
Ann Arbor, MI 48109

(734) 615-5002

Stewart Thornhill
Executive Director



Stephen M. Ross School of Business
University of Michigan
701 Tappan Street, R5342
Ann Arbor, MI 48109-1234

Phone: 734-647-4027">