Conduct market research identifying opportunities, competitors, and strategic considerations for FoodFinder expanding into the healthcare referral space. For instance, do so by exploring how best we might replicate our initial proof-of-concept Gwinnett Health Finder (https://gwinnetthealthfinder.org/) across the country for other local/state government clients.

Create a growth marketing strategy.

Develop a detailed and comprehensive action plan to improve FoodFinder's measurement of key impact metrics and collection of user feedback.