Ranked #4 by U.S. News & World Report, the Michigan Ross BBA Program is one of the best undergraduate business program in the world. Explore what makes our inclusive community of learners so unique.
At Michigan Ross, you gain more than just a first-class business education. Our collaborative, supportive, inclusive community enriches your experience, and sets you up with a lifetime network of friends across the globe.
The work of Michigan Ross faculty influences the world’s largest companies and global economies. Every day we’re creating real-world solutions for the most pressing challenges in our world.
Michigan Ross MBA Programs Are Among the Top in the Country
Michigan Ross is one of the top universities in the country to attend for your MBA, according to the 2024 Graduate Business Schools Rankings by U.S. News & World Report.
Create a go-to-market strategy for Action Levels, a company that provides experiential, creative STEAM kits for curious minds looking for a hands-on approach to play and discovery.
Formulate go-to-market strategy for the Kasi system: a multi-sensory augmented reality method to help blind/low-vision individuals access STEM content.
Craft the strategy for how Babies "R" Us can create a solution center experience for families of premature babies that provides unique resources, experiences, education, and products both online and...
Develop a strategic marketing plan and branding strategy that increase sales while positioning Bags to Butterflies as reputable high-end handbag brand.