Action-Based Learning Projects:
MAP & Consulting Studio
Virtual
Virtual
2025
MM Consulting Studio
Market Analysis and Assessment
Develop a comprehensive inbound marketing strategy to increase B2B leads from HR professionals, chief people officers, and decision-makers. The goal is to better understand how LifeGuides fits in the market and move from 1-2 leads per month to a consistent flow of qualified leads through content-driven strategies.
Faculty Advisors
Virtual
Virtual
2025
MM Consulting Studio
Strategic Roadmapping
Develop a strategy to grow and expand a local, community-oriented, music school with a unique curriculum into a national community of students, teachers and professional musicians by making connections, fundraising, and developing software.
Faculty Advisors
Champaign, IL
Champaign, IL
2025
BBA Capstone
Strategic Roadmapping
Develop a comprehensive project to support LeaderShape in creating a strategic plan that aligns its mission with long-term growth, enhances program impact, and strengthens operational efficiency, ensuring the organization can continue empowering young leaders effectively.
Faculty Advisors