Action-Based Learning Projects:
MAP & Consulting Studio
Ann Arbor, East Lansing - MI
Ann Arbor, East Lansing - MI
2025
BBA Capstone
Strategic Roadmapping
Perfect Pair is a 501(c)(3) non-profit organization founded at the University of Michigan seeking expertise in developing a long-term business plan with strategic roadmapping, building a business plan, and marketing. Perfect Pair matches older adults and students to form intergenerational friendships, foster social connection, and combat social isolation and ageism.
Faculty Advisors
Ann Arbor, MI
Ann Arbor, MI
2025
BBA Capstone
Go-To-Market Strategy
Formulate a marketing and market analysis / benchmarking plan for new families, for staff recruitment and for board. Help to identify our brand promise to prospective, staff, board, and families, and then develop some strategy and materials to reach people most effectively.
Faculty Advisors