Hotels.com (Expedia, Inc)
London, UK and Dallas, TX
Project Goal
Create an easy to access portal to share consumer research across regions and channels.
Faculty Advisors
Robert L. Kahn Distinguished University Professor Emerita of Business Administration and Psychology
Jane Dutton's research and expertise lies at the intersection of strategy, management and organizations, and psychology. After receiving her Ph.D...
Professor of Marketing
Prof. Aribarg’s research interests involve fusing psychology and consumer behavior theories with Bayesian statistical and econometric modeling to draw...