Hotels.com (Expedia Inc)
Dallas, TX
Project Goal
Evaluate the current key performance indicators and methodology to understand impact on business results.
Faculty Advisors
More MAP Successes
Basel Switzerland
Analyze the potential integration of Carbon Credits into existing Servitisation business model applications that link to energy efficiency and clean energy
Sao Paulo, Sao Paulo, Brazil
Conduct a deep and detailed market analysis to define market positioning, including distribution strategy and organizational structure, for a large Brazilian wealth management company
Tokyo, Japan
Assess/guide strategy to capture the mid-market in Software as a Service (SaaS) and Platform as a Service (PaaS).