USTA's mission is to grow tennis to inspire healthier people and communities everywhere. By conducting industry analysis and recommending a go-to-market strategy, this project will help us grow our impact and expand reach outside of traditional tennis players. We are aiming to introduce and engage new players not historically participating into our sport by bringing tennis closer to them in the form of Cardio Tennis.

Create a business case and strategic plan for crop preservation, food storage and packaging, and food sustainability for the agricultural program managed by OTK in its 57 villages.