Fred Feinberg
- Joseph Handleman Professor of Marketing
- Professor of Statistics
- Chair of Marketing
Education
- PhD Massachusetts Institute of Technology 1989
- SB Massachusetts Institute of Technology 1983
Contact Information
Phone
(734) 764-4711Fax
(781) 459-6052Email
Room
R5324Prof. Feinberg's research examines how people make choices in uncertain environments. His work focuses on using statistical models to explain complex decision patterns, particularly involving sequential choices among related items (e.g., brands in the same category) and dyads (e.g., people choosing one another in online dating). He also works in mathematical psychology, Bayesian econometrics, dynamic programming, as well as models of advertising and consumer variety-seeking. He is Departmental Editor at Production and Operations Management, former Co-Editor of Marketing Science, and Associate Editor at Journal of Marketing Research. With Tom Kinnear and Jim Taylor, he is author of Modern Marketing Research: Concepts, Methods, and Cases.
Featured Books
Designing Profitable Joint Product-Service Channels: Case Study on Tablet and eBook Markets
Published Date
2019Source
Design Science
Volume:
5Issue:
e12Pages:
1-32Wearout or Weariness? Measuring Potential Negative Consequences of Online Ad Volume and Placement on Website Visits
Published Date
2019Source
Journal of Marketing Research
Volume:
56Issue:
1Pages:
57-75Individuals’ Decisions in the Presence of Multiple Goals
Published Date
2018Source
Customer Needs and Solutions
Volume:
5Issue:
51Pages:
51-64Decision Making Processes In Social Contexts
Published Date
07/2017Source
Annual Review of Sociology
Volume:
43Issue:
-Pages:
207-227Positioning Multi-Country Brands: The Impact Of Variation In Cultural Values And Competitive Set
Published Date
12/2017Source
Journal of Marketing Research
Volume:
54Issue:
6Pages:
914-931Autonomous Electric Vehicle Sharing System Design
Published Date
10/2016Source
Journal of Mechanical Design
Volume:
139Issue:
1Pages:
1-10Published Date
07/2016Source
Proceedings of the National Academy of Sciences of the USA
Volume:
113Issue:
38Pages:
10530–10535Published Date
08/2016Source
Design Science
Volume:
2Issue:
e6Pages:
1-42Published Date
07/2016Source
Marketing Science
Volume:
35Issue:
6Pages:
976-994Published Date
07/2015Source
Proceedings of the 20th International Conference on Engineering Design
Volume:
5Issue:
1Pages:
1-11Published Date
08/2015Source
Proceedings of the ASME 2015 International Design & Engineering Technical Conferences
Volume:
1Issue:
1Pages:
1-9Implementing Retail Category Management: a Model-Based Approach to Setting Optimal Markups
Published Date
06/2015Source
Customer Needs and Solutions
Volume:
2Issue:
2Pages:
165-176Integrated Decision Making in Electric Vehicle and Charging Station Location Network Design
Published Date
2015Source
Journal of Mechanical Design
Volume:
137Issue:
6Pages:
1-10Integrated Decision Making in Electric Vehicle and Charging Station Location Network Design
Published Date
06/2015Source
Journal of Mechanical Design
Volume:
137Issue:
6Pages:
1-10Published Date
04/2014Source
Marketing Science
Volume:
33Issue:
2Pages:
163-164Published Date
08/2013Source
Proceedings of the 2013 International Conference on Engineering Design
Volume:
00Issue:
00Pages:
00When Random Assignment Is Not Enough: Accounting for Intentional Selectivity in Experimental Research
Published Date
07/2013Source
Proceedings of the 2013 International Choice Modeling Conference
Volume:
00Issue:
00Pages:
00Published Date
06/2012Source
Journal of Marketing Research
Volume:
49Issue:
3Pages:
320-335Published Date
10/2012Source
Journal of Consumer Psychology
Volume:
22Issue:
4Pages:
585-598Published Date
03/2011Source
International Journal of Research in Marketing
Volume:
0Issue:
0Pages:
0Published Date
02/2010Source
Journal of Marketing Research
Volume:
29Issue:
1Pages:
1-17Cumulative Timed Intent: A New Predictive Tool for Technology Adoption
Published Date
2010Source
Journal of Marketing Research
Volume:
47Issue:
5Pages:
808-822Published Date
10/2010Source
Journal of Marketing Research
Reality Check: Combining Choice Experiements with Market Date to Estimate the Importance of Product Attributes
Published Date
2010Source
Management Science
Volume:
56Issue:
5Pages:
785-800Published Date
05/2010Source
Management Science
Volume:
56Issue:
5Pages:
785-800Temporal Stochastic Inflation in Choice-Based Research
Published Date
02/2010Source
Marketing Science
Volume:
29Issue:
1Pages:
32-39Bayesian Analysis
Published Date
08/2017Source
Springer
Pages:
493-554Advanced Methods for Modeling Markets
Peter S.H. Leeflang, Jaap E. Wieringa, Tammo H.A. Bijmolt, and Koen H. Pauwels
Deciding How to Decide: An Agenda for Multi-Stage Choice Modeling Research in Marketing
Published Date
08/2014Source
Edward Elgar, United Kingdom.
Handbook of Choice Modelling
Stephane Hess and Andrew Daly
Why Do Older Consumers Tell Us They Are More Satisfied?
Published Date
06/2013Source
Taylor & Francis
Pages:
209-228The Aging Consumer: Perspectives from Psychology and Economics [June, 2010]
Drolet, Schwarz, and Yoon
Bayesian Modeling for Psychologists: An Applied Approach
Published Date
09/2012Source
American Psychological Association
APA Handbook of Research Methods in Psychology: Vol. 2. Research Designs
Harris Cooper
Discriminant Analysis for Marketing Research Applications
Published Date
12/2012Source
Wiley
Wiley International Encyclopedia of Marketing, Volume 2: Marketing Research [Published 12/2010]
Wagner Kamakura
Consumer Neuroscience
Published Date
12/2012Source
Wiley
Wiley International Encyclopedia of Marketing, Volume 3: Consumer Behavior [Published, Dec. 2010]
Richard P. Bagozzi and Ayalla Ruvio
Bayesian Modeling for Psychologists: An Applied Approach
Published Date
2010Source
American Psychological Association
APA Handbook of Research Methods in Psychology
Harris Cooper
Older Consumers and Satisfaction
Published Date
2010Source
Taylor & Francis
The Aging Consumer: Perspectives from Psychology and Economics
Drolet, Schwarz, Yoon
Consumer Neuroscience
Published Date
2010Source
University of Michigan
Wiley International Encyclopedia of Marketing
Richard Bagozzi, Ayalla Ruvio
Discriminant Analysis in Marketing Research
Published Date
11/2010Source
Duke University
Wiley International Encyclopedia of Marketing, Volume 2: Marketing Research
Wagner Kamakura
Modern Marketing Research: Concepts, Methods, and Cases [This is a textbook, but aimed at both students and practitioners.]
Published Date
2013Source
Cengage
1133188966
Modern Marketing Research: Concepts, Methods, and Cases, Second Edition
Published Date
05/2012Source
Cengage Learning
0759391718
