PassiveBolt Inc.

Ann Arbor, MI

Project Goal

Develop a comparative B2B vs. B2C market entry analysis for the smart door lock market.

Faculty Advisors

LEO Intermittent Lecturer

Dr. Johnson is an Entrepreneur in Residence and Lecturer in Entrepreneurial Studies at the Zell Lurie Institute for Entrepreneurial Studies, and...

MAP Type

Industry

Function

Region

Class Year

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