Travel Bank

San Francisco, CA
Project Goal
Provide actionable insights for a new product go to market strategy through a thorough assessment of industry verticals, competitive landscape, market size and buyer profiles.

Faculty Advisors
A.F. Thurnau Professor
Gerald and Esther Carey Professor of Business Administration
Professor of Management & Organizations
Professor of Strategy
In many ways, our lives are defined by the duties we embrace and the responsibilities we shoulder. The challenge is to integrate these duties and...
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Associate Dean for Executive and Corporate Relations
Keith E. and Valerie J. Alessi Professor of Business Administration
Professor of Management and Organizations
Gretchen M. Spreitzer's research focuses on employee empowerment and leadership development, particularly within a context of organizational change...
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