Design and implement a comprehensive qualitative and quantitative health and economic impact of CheckUps COVA's health benefits management platform on early adopters (small businesses and informal sector workers). The project will evaluate how COVA's allocation algorithms optimize healthcare spending efficiency and demonstrate measurable improvements in healthcare accessibility and financial outcomes for families who have chosen COVA as an alternative to traditional health insurance.

Drive improvements in talent acquisition and retention at Coinbase.

Develop a strategic plan for a behavioral health service line that generates significant costs savings and improves quality outcomes for Medicare patients through virtual care and traditional in-person office visits.

Prepare an implementable user acquisition strategy and possible go-to-market strategy on a different platform.

Explore trends and future energy scenarios and identify new products and services

Conduct a feasibility study for the creation of a coffee shop in an existing small concert venue/community center in downtown Ann Arbor.

CapitalOne needed a brand-new digital commercial bank strategy for a specific client segment. The company called on a MAP team to study industry dynamics and the competitive landscape. The team conducted original research and prepared a thorough report on the main players, customer needs, and pain points, giving CapitalOne the information it required to chart its course.

Investigate and recommend an aftermarket service support strategy for Cummins' Electric Vehicle (EV) business.

Produce a digital banking services business case and implementation strategy for a commercial banking specialty business

Develop a comprehensive marketing strategy for industrial/warehouse development.