Action-Based Learning Projects:
MAP & Consulting Studio
Ann Arbor, MI
Ann Arbor, MI
2025
MSCM Consulting Studio
Supply Chain Optimization
Develop an asset and needs map related to hydrogen and logistics infrastructure in the US and Canada. Use findings to create recommendations to direct governmental investments that will accelerate market deployment of decarbonization technologies.
Faculty Advisors
Haupauge, NY
Haupauge, NY
2025
BBA Capstone
Market Analysis and Assessment
Develop a business strategy and execution for an influencer marketing and affiliate program for our new direct to consumer brand, Earth's Splendor. This business plan should feature potential NIL (name, image and likeness) deals for prospering collegiate athletes across the country integrating our various wellness vitamins, supplements and sports nutrition products. Start-up - direct to consumer brand - focus on brand awareness and marketing.
Faculty Advisors
Dearborn, MI
Dearborn, MI
2025
Weekend MBA MAP
Brand Positioning and Communication
The City of Dearborn is seeking assistance in developing a financial strategy for the City’s rebranding efforts and 5-year marketing campaign. Deliverables from the final project will inform budgetary decisions and the creation of an RFP for the City’s rebrand.
Faculty Advisors
Nairobi
Nairobi
2025
Full-Time MBA MAP
Operations Enhancements
Design and implement a comprehensive qualitative and quantitative health and economic impact of CheckUps COVA's health benefits management platform on early adopters (small businesses and informal sector workers). The project will evaluate how COVA's allocation algorithms optimize healthcare spending efficiency and demonstrate measurable improvements in healthcare accessibility and financial outcomes for families who have chosen COVA as an alternative to traditional health insurance.
Faculty Advisors
Cincinnati, OH
Cincinnati, OH
2025
Full-Time MBA MAP
Market Analysis and Assessment
Create a first-of-its-kind assessment of commercial and industrial solar project economics across the country. Key portions of the assessment will be published and promoted to industry stakeholders.
Faculty Advisors
Virtual
Virtual
2025
MM Consulting Studio
Market Analysis and Assessment
Create market entry strategy for business development (licensing and M&A) solution for biotech and early stage drug developers incl. academia. Estimate market opportunity, competition and sales potential, develop a go to market strategy including pricing strategy.
Faculty Advisors
La Romana
La Romana
2025
Full-Time MBA MAP
Financial Analysis and Planning
This project will focus on identifying which pathology services, if any, Clínica de Familia should offer as part of their service expansion. This project will require the team to develop a financial model to inform recommendations.
Faculty Advisors