Outline growth strategy for new markets/products to help company drive revenue 

Develop ecommerce and digital marketing strategy for a highly-personalized online customer engagement portal.

IHS turned to the MAP Program for assistance in improving patient access to medicine in South Africa and other developing countries. The team addressed three separate objectives relating to a “direct delivery strategy” (DDS) for medicines: analyzing whether the national government could manage the system; considering the role of possible IT solutions to help the process; and recommending other countries where DDS could be implemented. The team produced a five-year and 10-year master plan.

Determine business strategy to ensure the broader vendor community chooses to optimize software on Intel’s platform