Action-Based Learning Projects:
MAP & Consulting Studio
Tipperary
Tipperary
2024
Executive MBA MAP
Strategic Roadmapping
The town of Tipperary is seeking a Regeneration Strategic Plan to help the community find a new path forward. The area had vast manufacturing resources and wealth, it now needs a new approach that capitalizes on the existing knowledge and resources while building a new direction for the town. For example, it has one of top equine communities in the world, it just needs a strategic view that further aligns the existing resources and figures out what needs to be added for the community to have even greater impact.
Tipperary has prior economic plans that would be available to the team. The team will have access to sponsors who are seasoned executives from Enterprise Ireland, Irish Development Authority, Probal, and local and national government officials. ExecMAP has a successful history of similar projects that would be available to the team. Plus, the frameworks and models could be used by every town in the US for job creation and economic development.
Tipperary has prior economic plans that would be available to the team. The team will have access to sponsors who are seasoned executives from Enterprise Ireland, Irish Development Authority, Probal, and local and national government officials. ExecMAP has a successful history of similar projects that would be available to the team. Plus, the frameworks and models could be used by every town in the US for job creation and economic development.
Faculty Advisors
Rio de Janeiro
Rio de Janeiro
2025
Full-Time MBA MAP
Customer Experience Enhancements
Design strategic initiative to integrate data and sports analytics to enhance the customer experience for supporters of a major Brazilian sports (football) club, improving international brand positioning, communications, and management to compete with the world's most notable football brands.
Faculty Advisors
Virtual
Virtual
2025
MM Consulting Studio
Financial Analysis and Planning
Develop a plan to increase sales and revenue by optimizing SEO for our website and implementing targeted social media marketing campaigns. Create a plan to drive more traffic to the site and convert visitors into loyal customers by showcasing new arrivals and special promotions, ideally by partnering with female influencers who align with its empowerment message to enhance its online presence and build stronger connections with the target audience driving more sales.
Faculty Advisors
Dublin, Ireland
Dublin, Ireland
2023
Executive MBA MAP
Strategic Roadmapping
Research changing needs of third-level education institutions and help develop a strategic plan to significantly expand our offer within this market through partnerships over the next 3 years.
Faculty Advisors