Charleston, SC
Assess the market viability of a new product and determine the go-to-market strategy
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Columbus, IN
Investigate and recommend an aftermarket service support strategy for Cummins' Electric Vehicle (EV) business.
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Addis Ababa, Ethiopia
Develop a strategic evaluation framework to assess opportunities for market entry and expansion building on global data.
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Detroit, MI
Create a digital media, revenue-producing business that promotes University of Michigan (U-M) thought leadership to Ross or U-M alumni through the Daily Fuel platform and distribution system.
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Lugoff, SC, USA
Create robust SIOP process focusing on North America Off-Highway Aftermarket (NA-OH-AFM) product line.
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Jackson, MI
Build a customer experience model to support a B2B online ordering tool for regional and local bakeries.
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Seattle, WA;Southfield, MI
Bring a new perspective of the automotive & non-automotive mix on how to use vehicle data for the new mobility world to develop business models and go-to-market strategies.
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Contact Us

RossActionLearning@umich.edu
734.615.2096