Action-Based Learning Projects:
MAP & Consulting Studio
Dublin, Ireland
Dar-es-Salaam, Tanzania, Kampala, Uganda
Dar-es-Salaam, Tanzania, Kampala, Uganda
2014
Full-Time MBA MAP
Assess and improve the operational efficiency of an annual household literacy and numeracy assessment.
Project coordinated in partnership with the William Davidson Institute.
Faculty Advisors
San Diego, CA
Virtual
Virtual
2025
MM Consulting Studio
Strategic Roadmapping
Develop a fundraising strategy to identify opportunities for revenue enhancement and create a three-year strategic growth plan, including recommending methods to expand TUFF’s marketing / publicity.
Faculty Advisors
Blantyre, Malawi
Blue Springs, MS
Concord, NH
Ruli, Rwanda
Quezon, Manila, Philippines
Manila and Quezon City, Phillipines
Manila and Quezon City, Phillipines
2023
Online MBA
Market Analysis and Assessment
Identify two technologies for possible commercialization, provide market analysis for those technologies, create a roadmap for implementation, and document the process so that T.I.P. can use it with other technologies in the future.
Faculty Advisors
Bucharest
Bucharest
2025
Full-Time MBA MAP
Brand Positioning and Communication
Collaborate with Michigan Ross MBA students to enhance our multi-faceted program (“A Brighter Future for Vulnerable Youth”) and its online platform (“Career Compass”) by conducting a (brief) strategic program review, optimizing program design and developing a comprehensive marketing and fundraising strategy to improve beneficiary outcomes, increase visibility and attract sustainable corporate and donor partnerships.
Faculty Advisors
Salt Lake City, UT, USA
Ann Arbor, MI, USA
Ann Arbor, MI, USA
2023
MM Consulting Studio
Customer Experience Enhancements
Assess behaviors of 'non-traditional students' (e.g., mid-career, student parents, military) around retirement saving, planning, and goals to inform marketing and engagement strategies targeted to these individuals.
Faculty Advisors
Tainan, Taiwan
Tainan, Taiwan
2015
Global MBA MAP
Research excess production capacity and suggest new, alternate revenue streams. The general manager (a Ross alum) of Taiwan Lung Meng asked the MAP team to research ways to use excess capacity and increase revenue. The team recommended several new products for creating alternative revenue streams. The final report included detailed design information, a market analysis, and financial projections.
Faculty Advisors