Action-Based Learning Projects:
MAP & Consulting Studio
Redmond, WA
Redmond, WA
2024
Full-Time MBA MAP
Customer Experience Enhancements
Develop a strategy and product vision to increase usage of Microsoft apps & services across “Whole Life” (across multiple accounts for purposes of work, school, personal, family, and/or other side hustle/commitments) scenarios for a particular market segment.
Faculty Advisors
Charlotte, NC
Charlotte, NC
2023
Online MBA
Financial Analysis and Planning
Identify pricing strategy for new markets, and new site identification methodology as an input to the model and recommend specific KPIs based on data tracking and viability that will drive results in the future.
Faculty Advisors
Tallahassee, FL
Tallahassee, FL
2024
Online MBA
Market Analysis and Assessment
Develop a detailed strategic plan and market entry plan for reCap biochar for use by the waste management industry in the State of Florida. reCap biochar is produced via our pioneering and patent-pending process that also empowers Florida communities to more economically and sustainably manage organic waste.
Faculty Advisors
Rochester Hills, MI
Rochester Hills, MI
2014
Global MBA MAP
The BASF MAP team conducted a thorough examination of a specific battery market with the goal of making recommendations for product development and market entry strategy. The team investigated markets, customers, and applications over the course of the project. At the project's conclusion, the MAP team provided a clear product plan and market strategy corroborated by market analyses.
Faculty Advisors